Results-backed strength, power & mobility programs built for Brazilian Jiu-Jitsu — and delivered straight to your phone.
Train like an athleteMore than a program
Jiu-jitsu is a full-contact combat sport — it deserves more than a generic gym plan. BJJ Strong builds the strength, power and mobility that transfer directly to the mats, while cutting your risk of injury.
Why BJJ Strong
Every movement is chosen for how it transfers to scrambles, grips and exchanges — not bodybuilding, not powerlifting.
Programmed by Kieren Lefevre — a qualified S&C coach who trains and competes in jiu-jitsu himself.
Run everything from TrainHeroic — log sets, track loads, hit rest timers and watch a demo of every lift.
Sport-specific strength training can halve your risk of a training-stopping injury. Stay on the mats, not the sidelines.
The programs
Seven focused programs — from your first strength base to a full competition-prep engine. Each one built for grapplers, delivered for life.
$149Strength, power & conditioning — the all-round comp-prep engine.
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$99Heavy compound lifting and wave-loaded strength for grapplers.
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$99Ballistic, explosive force to win every scramble and exchange.
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$99Add muscle in the right places — without slowing down on the mats.
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$99Usable, strong range of motion — mobility, not passive stretching.
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$149The most demanding block — strength, power, muscle & conditioning.
View programTell us your experience and goals — we'll point you to the right program in under a minute.
What grapplers say
"Nothing beats a true expert. Kieren's who I trust for my performance on the mats — and who I trust to take care of yours as well."
"Putting in the extra work to look after my body has 100% transferred to the mats. I'm tapping people more and getting tapped less, baby!"
"He knew exactly what I needed to work on. I won my Naga gold medal and competed successfully against bigger opponents — that takes more stamina and power."
"Six months in and my strength, conditioning and mobility are all up — and I've stayed resilient to injuries. You can't go wrong."
"The app completely changed my outlook on gym training. My BJJ is coming along with zero injuries and a few more stripes."
"Working with Kieren has done marvels for my BJJ game off the mats. He does more than write a plan — he educates you along the way."
Kieren Lefevre — FounderMeet your coach
"Your training should make you harder to deal with on the mats — not wreck your week."
BJJ Strong was built by a coach who lives it. Every program is shaped around the reality of training jiu-jitsu several times a week — leaving room for classes, sparring and recovery while still building real strength, power and a gas tank that lasts. No copy-pasted bro splits. Programming that respects the mat.
Questions
Find the program that fits your game and start training like the athlete your jiu-jitsu deserves.
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